The President of the Euro-Mediterranean Economists Association – EMEA, Prof. Rym Ayadi participated as a guest speaker at the session “Promoting impactful Business school Research” which was part of the SMU Research Days event, on 4 January 2022.
At her speech Prof Ayadi underlined that “relevant research must respond and serve our societal challenges”.
The objective of the session was to discuss on how to make sure a business school is doing an impactful research, what are the best ways to create a value added for research conducted at a business school like the Mediterranean School of Business and what is the intellectual contribution of business schools.
The event was organised by the Mediterranean School of Business (MSB) of the South Mediterranean University – Tunisia. MSB has been cited as a model for Business Schools in Africa by a special edition of Financial Times and is among the top 3 business schools in the 2020 Jeune Afrique Ranking.
